Senior Digital Marketing Executive

From 5 to 7 year(s) of experience
₹ Not Disclosed by Recruiter

Job Description

Roles and Responsibilities

Job brief
We are looking for an experienced Digital Marketing Executive who will be responsible for maintaining a VT Netzwelt’s online presence by working on various marketing campaigns.
The duties include researching, strategizing developing, implementing, tracking, and optimizing digital marketing campaigns across all digital channels.
The ideal candidate should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.
Job Responsibilities

-
Elaborate strategies to build a lasting digital presence and engage our audience

- Update the company website on regular basis and plan optimization ideas
- Provide creative ideas to build up content marketing
- Be actively involved in SEO efforts (keyword, image optimization, etc.)
- Define a strong social media campaign and stay hands-on at every step; plan, post and monitor the ongoing company presence (Twitter, LinkedIn, Facebook, etc.)
- Launch creative and sophisticated online adverts through Google Adwords, Facebook, etc. to increase company and brand awareness
- Redact online newsletters and promotional emails and plan their distribution through various channels i.e. website and social media
- Collaborate actively with designers to improve the website experience
- Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Heap Analytics, etc.)
- Proactively screen the market to understand and analyze marketing trends and keep strategies up-to-date. Acquire insight into online marketing trends and keep strategies up-to-date
- Manage a team of content writers and SEO executives


Desired Candidate Profile

Requirements
- Proven experience as Digital Marketing Executive in the B2B service based IT industry
- Excellent understanding of digital marketing concepts and best practices
- Experience with B2B social media, Google Adwords and email campaigns and SEO/SEM
- Perfect knowledge of web analytics tools (e.g. Google Analytics, Hotjar, Heap Analytics, etc.)
- Skills and experience in creative B2B content writing
- Very strong analytical mindset and creative thinking
- Excellent English writing and comprehension skills
- Excellent communication and interpersonal skills



Role:Digital Marketing - Other

Salary: Not Disclosed by Recruiter

Industry:IT Services & Consulting

Functional AreaMarketing & Communication

Role CategoryDigital Marketing

Employment Type:Full Time, Permanent

Education

UG:B.Com in Any Specialization,B.Tech/B.E. in Any Specialization,BCA in Any Specialization,Other Graduate,B.A in Any Specialization

Company Profile

VT Netzwelt

Company Profile
VT Netzwelt Pvt Ltd is a reputed Indo-German firm with global presence in the AUS, USA, UK & Europe for more than 10 years. Our company, recognized as one of the best offshore IT service providers, delivers quality IT services at market competitive prices all across the globe .
Our 100+ tech experts are spread across our offices in Berlin, Ahmedabad and Mohali (Chandigarh), helping our clients in digital transformation using the latest tech stacks in web, ecommerce, mobile app, cloud computing and automation. We offer to our clients end-to-end services beginning from ideation phase to being a successful part of the market.
VT Netzwelt prides itself in being one of the most employee centric organisations where we care, groom, and support not only our employees but their families also.
Leveraging on the robust and solid foundation laid down by our dedicated and devoted team under the guidance of European & Indian management; this 13 years old company is now growing big, and growing fast.
Company Info
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Recruiter Name:HR team

Contact Company:VT Netzwelt

Website:http://careers.vtnetzwelt.com